Franchising with Croc’s Playcentre
Croc’s Playcentres currently have 3 centres open and have become the brand leader of children’s indoor play in Melbourne. Croc’s Playcentres are successful because of their integration of branding, design of centres, marketing of the business and management skills.
Lawrence Cusdin, director of Croc’s Playcentres said: “We have spent the last five years developing the brand here in Melbourne and we now intend to continue this expansion throughout Australia.” At Croc’s Playcentre it is not only the children who are catered for; we make sure that the parents also have a great time with us.
There are few multi-site businesses operating in this sector so the competition is limited and primarily made up of smaller operators. These centres are typically small in floor space, poorly equipped and not particularly well run. Some larger operators make claims about their growth forecasts, however there is little evidence of this transitioning in the market place.
Croc’s Playcentre franchise recipe for success
We believe that our success depends on your success, therefore we will provide you with everything you need to start up and operate your own successful Croc’s Playcentre, including:
- Business advice
- Site selection and centre construction assistance
- Equipment buying knowledge
- Ongoing management support
Your investment
Your investment in initial fees, training and legal costs will be around $60,000, and equipment and fit out will be around $380,000, subject to the condition of your chosen site and what work the landlord is willing to undertake.
If you would like to know more about the exciting opportunity that Croc’s Playcentre can offer you then please contact the team at The Franchise Shop
on 1300 139 557 or email us at enquiries@thefranchiseshop.com.au
Your confidentiality is assured.
